Breaking the Color Barrier in the Great American Outdoors

Sue Cronin, Executive Director of NPPC, will be among 100 honored invitees at an August 25, 2014 launch of a speakers bureau, partially sponsored by NPPC, called DIVERSE ENVIRONMENTAL LEADERS (DEL) with the expressed mission to “raise the profile of the National Park System in communities of color.”

DEL comprises 60 people from a wide range of geography, age, ethnicity and focus areas. Many are pioneers of outdoor pursuits including the first African American to sail solo around the globe and an accomplished mountaineer engaged with training. Also, importantly, will be several travel professionals specializing in the ethnic market.

Following the launch, for the first time in history, the public will be able to access the speakers’ expertise through a single portal. Ongoing consultation with these travel professionals could result in NPPC’s members reaping a substantial percentage of the estimated $181.7 billion dollars that diverse communities spend on domestic travel annually. The environmental conversation in our country with people of color will undoubtedly be enhanced as public land managers, concessionaires, businesses, academic institutions and the media interact with leaders who meet DEL’s high standards of professionalism and expertise.

NPPC members are asked to review the linked Sponsorship document and consider contributing to this valuable initiative that will need start up and development support to create a website and to engage media interest. Please contact Audrey Peterman, NPPC Diversity Program Director, for further information:

We enlist the power of partnerships to promote visitation to America’s national parks!